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The Do More Challenge™

Build your brand, your content system, and blow it the f*ck up.

A guided step-by-step challenge teaching you what to say, how to capture it and how to scale it with AI-empowered systems. It starts with a live weekend bootcamp with Gabe.

Doors open to the waitlist Wed Nov 11 · $100 off
Gabe Harris
2
Live bootcamp calls
30
Day step-by-step roadmap
10
Videos mapped out for you
100+
Creatives trained by Gabe
The A to Z of a cinematic brand

A clear 30-day plan, from your first post to your next 30.

It starts with a live weekend bootcamp. Then four weeks on a step-by-step roadmap, with a live Q&A every week. Click any week to see what you're doing.

Week 01

Brand

Vision, person, story, lane. Package it all into a Brand Blueprint. First post live by Day 3.

  • Weekend bootcamp: Saturday is your brand and content system, Sunday is cinematic content creation
  • Vision and why: work backwards from 12 months out, then your Ikigai
  • Your first post: the 7-Second Post
  • Your Perfect Follower, mapped
  • Origin story + pinned story post
  • Your lane: content pillars + Authority Ranking
  • A pinned Who I Help post: your mission, your method and how to work with you
  • Profile optimization + Brand Blueprint
  • Install Loop, our custom-built content software, designed to systematize every part of your creation workflow
  • Loop ingests your Blueprint and builds your personal AI Brain and Brand kit from it
Week 02

Content System

Install FrictionlessOS™. One idea taken from a voice memo to a posted piece inside Loop.

  • Live Q&A with Gabe
  • Ideas from inside: quick capture + a weekly AI interview, pushed straight into Loop
  • Ideas from outside: take a trending idea from someone in your niche and make it yours
  • Judge it: run every idea through GAP + the Feed Test
  • Hooks, hands-on: run an idea through the hook generator in Loop, pick the winner, write the script
  • Interview series: guided interviews that each give you several posts
  • Formats + a weekly Calendar at 2 Viral / 3 Value / 1 Lifestyle / 1 Authentic
Week 03

Cinematic Capture

Camera, light and sound, your indexed B-roll library, and editing in Loop Creative Studio.

  • Live Q&A with Gabe
  • Camera settings, lighting, audio, aspect ratios + gear checklist
  • Shoot sequences + build your indexed B-roll library
  • Edit in Loop Creative Studio: AI speeds up the parts of editing that suck, and you stay in control
  • More talking formats: CineShorts + YapMaxxing
Week 04

The Loop

Trial reels, winners, remixes. Lock the next 30 days on the Calendar. Publish everywhere from one place.

  • Live Q&A with Gabe
  • Trial reels: post your hook variants and watch them race
  • Find your winners in analytics
  • Why they won: break down each winner's hook, structure, format
  • Remix + 60-day repost strategy
  • Captions + publish to IG, TikTok, YouTube from Loop
  • Lock the next 30 days + a comment keyword on a winner that sends people to your list
  • Your scorecard, then start your next 30
Why nothing's compounding

It's Tuesday. A post has to go out. So today is video day.

You find an idea, write the script, set up the camera, record it a few times, cut it and post it. That's your whole day, gone on one video, because you're doing four jobs in one sitting and each one needs a different head.

"I don't know what to post."
BRAND. Week 1 locks your message, so every post points at the same thing. Then Loop feeds you ideas from inside, with quick capture and a weekly AI interview, and from outside, with trending ideas you make your own.
"I don't have time."
SYSTEM. Each part of the process gets its own slot. Once it's set up, a week of content is one 45 to 60 minute scripting session, one 2 to 3 hour shoot and 15 to 30 minutes per edit.
"My posts flop. I lose motivation."
THE LOOP. Every post is a rep. In Week 4 you find your winners, break down why they won and remix them, so your next 30 days build on what already worked.
Minimal work. Maximum output.

You bring the craft. I bring everything else.

A live bootcamp, a step-by-step roadmap, our own content software and a visual editor. Open the door and walk into a fully furnished studio.

🎙️

Weekend Bootcamp

Two live calls with me. Saturday is your brand and content system, Sunday is cinematic content creation.

🧭

30-Day Roadmap

A step-by-step checklist that's ready the day you join, so you always know what to do next.

💬

Weekly Live Q&A

Bring your questions every week. I answer them and make sure everyone is on track.

🧠

Loop + Your AI Brain

Our content software. It builds your AI brain and Brand kit from your Blueprint, captures your ideas, plans your calendar and publishes for you.

🎬

Loop Creative Studio

The AI-powered visual editor. AI speeds up the parts of editing that suck, and you stay in control.

🎥

Your Next 10 Videos

Mapped out for you, with the format and the content for each one.

🎞️

Indexed B-roll Library

Shoot sequences and build a B-roll library you can search and reuse in every edit.

👥

The Community

A private group chat with me and other creatives building on the same dates.

What happens next

From signup to your next 30.

The whole path, mapped. Scroll down and watch each milestone light up.

🎟️
Now

You join the waitlist.

It’s free, and it gets you first access, $100 off and the Cinematic Preset Pack.

🚪
Wed Nov 11

Doors open to you first.

Two days before everyone else. Doors open to everyone Friday, November 13, and the cart closes Thursday, November 19 at 9 PM CT.

🎙️
Bootcamp weekend

We build it live.

Saturday is your brand and content system. Sunday is cinematic content creation. It all starts just before Thanksgiving.

🧠
Week 01

Your brand becomes your AI brain.

Vision, Perfect Follower, story and lane go into your Brand Blueprint, and Loop builds your AI brain from it. First post live by Day 3.

⚙️
Week 02

Your content system runs.

Ideas from inside and outside, run through the hook generator in Loop and onto a weekly calendar.

🎥
Week 03

You capture it cinematically.

Camera, light and sound, your indexed B-roll library and editing in Loop Creative Studio.

🔁
Week 04

You learn from what you posted.

Find your winners, work out why they won, remix them and lock the next 30 days.

🏁
Tue Dec 22

The final call.

Then you log off for the holidays and start 2027 already running.

What you actually get

Waitlist price: $397.

The full challenge, Loop, Loop Creative Studio and the community, plus the waitlist bonuses. It’s $497 for everyone else.

The Do More Challenge™
Live weekend bootcamp with Gabe, your 30-day roadmap and a live Q&A every week.
Included
Loop, with your AI brain built in
Our content software: ideas, calendar and publishing to Instagram, TikTok and YouTube.
Included
Loop Creative Studio
The AI-powered visual editor. AI speeds up the parts of editing that suck, and you stay in control.
Included
Your next 10 videos, mapped out
The format and the content for each one.
Included
Private cohort group chat with Gabe
Creatives building on the same dates, with me in there.
Included
Day 0 / 30 / 90 analytics tracking
See where you started and what changed.
Included
First access
Doors open to the waitlist Wednesday, November 11, two days before everyone else.
Waitlist
Cinematic Preset Pack
Lifetime access for everyone who joins from the waitlist.
Waitlist
Regular price
$497
Waitlist price
$397
You save
$100
Joining the waitlist is free
Why the dates are real

Built before the holidays,
running by January 1.

Everyone's going to set a content goal on January 1. You can have the whole system built before then. There's no cap on spots. The deadline is real because the challenge runs on fixed dates.

The dates
  • Wed Nov 11, 7 AM CT: doors open to the waitlist
  • Fri Nov 13: doors open to everyone
  • Thu Nov 19, 9 PM CT: the cart closes
  • Just before Thanksgiving: the bootcamp weekend
  • Tue Dec 22: the final call
The honest answers

Everything people actually ask.

What do I get by joining the waitlist?
+
You get in first when doors open to the waitlist on Wednesday, November 11, two days before everyone else. You also get $100 off ($397 instead of $497) and lifetime access to the Cinematic Preset Pack. Both stay yours until the cart closes on Thursday, November 19 at 9 PM CT.
When does it run?
+
It starts just before Thanksgiving with the bootcamp weekend, and the final call is Tuesday, December 22. Then you log off for the holidays.
Who is it for?
+
It's for creatives who want to build a personal brand and care about quality. That includes photographers, designers and filmmakers, and also coaches and entrepreneurs. You want cinematic content, on a phone or a proper camera, and you don't have eight hours to spend on one video.
What if I don't have a brand set up yet?
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That's exactly why we start with brand. In Week 1 you work out your vision, your Perfect Follower, your story and your lane, and package it into a Brand Blueprint. Loop turns the Blueprint into your AI brain and Brand kit, and your first post is live by Day 3.
Do I need a big following?
+
No. You don't need a big following anymore to build your brand or the life you want. You can have 1,000 posts and still not have 100,000 followers, and that's fine. The reps matter more.
Do I need an offer?
+
Ideally you have one, or you're a creative who wants to sell something. I don't do offer creation, and I'd rather tell you that now. If you don't know what you'll sell yet, you're still welcome, because building the brand and the audience can be your first step.
Is this about making AI content?
+
No. You use AI to speed up the process and keep your quality, and you stay in control of every creative call. AI captures ideas, finds what’s trending, gets you through the parts of editing that suck and schedules your posts.
What are Loop and Loop Creative Studio?
+
Loop is our own content software. It holds your AI brain, captures your ideas, plans your calendar and publishes to Instagram, TikTok and YouTube. Loop Creative Studio is the AI-powered visual editor. Both are part of the challenge.
I hate being on camera.
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A lot of people who join feel the same. The batch shoot helps, because you warm up once and read every script in one go instead of psyching yourself up every day. And every post is a rep, so it gets easier the more you do it.
Do I need a fancy camera?
+
No. A phone works, and so does a proper camera. Week 3 covers camera settings, lighting, audio and a gear checklist.
Is there support if I get stuck?
+
Yes. You have the live Q&A every week, plus a private group chat that I’m in.
Waitlist open

Start 2027 already running.

Join the waitlist for first access, $100 off and the Cinematic Preset Pack.

Put me on the waitlist →
Doors open Wed Nov 11 $397 on the waitlist Cart closes Thu Nov 19